Tron is preparing to go public on the US stock market without a traditional IPO
Date: 2025-06-23 Author: Gabriel Deangelo Categories: BUSINESS
Tron is taking steps to enter the US stock market without going through the standard IPO process. With the support of investment bank Dominari Securities, the company plans to merge with SRM Entertainment, which will simplify the listing process. SRM Entertainment, known for producing souvenirs and toys for theme parks, will soon change its name to Tron Inc. At the same time, Tron founder Justin Sun will join the management team as an advisor.
Under the terms of the deal, the new company will place TRX tokens on its balance sheet worth about $210 million. This asset will be part of a strategy to create additional value for shareholders. In addition, Tron intends to raise about $100 million from an unnamed private investor to expand its TRX reserves. The announcement of the upcoming merger has sparked a surge in investor interest, with SRM prices jumping 460% and TRX up 2.3% with trading volume more than doubling.
The merger of Tron and SRM is overseen by Dominari Holdings, the parent company of Dominari Securities. The board of directors of this company includes the sons of the current US President, Donald Trump Jr. and Eric Trump, which underlines the high political significance of the deal and its possible impact on the perception of Tron in the American market.
Earlier, the analytical company Lookonchain noted that Justin Sun was among the largest owners of memecoins associated with the image of the current US President Donald Trump. Sun's accounts contain 1,176,803 TRUMP tokens with a total value of more than $14.32 million, which also demonstrates his active participation in the niche of digital assets related to political topics.
Thus, Tron not only strengthens its position in the crypto market, but also makes a confident step towards traditional US financial platforms, combining blockchain technologies with stock market investment instruments.
