On the evening of July 9, Bitcoin set a new historical maximum, rising to $112,152 on the Coinbase platform. On Binance, paired with USDT, the price approached this mark, reaching $111,999. After a sharp jump, a small correction followed, which is usually typical for the volatile crypto market.
Most of the trades are made in pairs with USDT — a stablecoin from Tether, which provides high liquidity. Since cryptocurrency trading is carried out without days off and breaks, quotes on different exchanges may differ. For example, Coinbase offers direct trading of BTC to the US dollar, while Binance uses a pair with USDT, which sometimes creates discrepancies in quotes.
The total market value of Bitcoin now exceeds $2.17 trillion, making it the fifth most valuable traded asset in the world. According to Companiesmarketcap, only Apple, Microsoft, NVIDIA, and Amazon are higher, while Bitcoin has approached Alphabet (Google) in terms of capitalization.
Compared to other cryptocurrencies, Bitcoin has demonstrated much more stable growth. For example, Ethereum, despite being second in capitalization, is still more than 40% behind its peak in 2021. At the same time, about 75% of the largest crypto assets have lost up to 70% of their value in 2025, while Bitcoin has gained over 17% since the beginning of the year.
According to TradingView, Bitcoin accounts for over 64% of the total crypto market capitalization. If you exclude it from the calculations, the total value of the remaining digital assets is about $1.16 trillion, with a significant part coming from Ethereum and USDT from Tether.
The main driver of growth is the active influx of institutional investments. Since the spring of 2025, investors have invested more than $370 billion in American bitcoin exchange-traded funds (ETFs). At the same time, management companies that issue spot ETFs are required to buy real bitcoins to back their assets, which pushes the price up. One of the largest players here remains the BlackRock fund, which manages capital of almost $13 billion.
In the US, more and more companies are considering bitcoin as a corporate reserve. Some companies are following the example of Michael Saylor's Strategy, which is actively increasing the volume of BTC by issuing securities. As of the end of June, Strategy owns more than 597 thousand BTC, which is about 2.7% of the total volume of issued coins. The company spent over $42 billion on these purchases at an average price of $70,982 per coin.
According to Bitcoin Treasuries data as of early July, over 140 public companies hold bitcoin on their balance sheets — their combined holdings are nearly 850,000 BTC worth about $94 billion. In addition, about 290,000 BTC worth $32 billion are in the accounts of private companies, including Tether, the issuer of the largest stablecoin.
Thus, bitcoin continues to be a key asset for major market players and confirms its dominance even in the face of fluctuations in the cryptocurrency sector.