Trump's Media Company Increases Bitcoin Investments to $2 Billion
Date: 2025-07-22 Author: Henry Casey Categories: BUSINESS
Trump Media and Technology Group (TMTG), controlled by the family of current US President Donald Trump and managing the Truth Social platform, announced that its investments in Bitcoin have reached $2 billion. These funds are distributed between direct purchase of BTC and securities associated with the leading cryptocurrency.
According to the latest data, Bitcoin and related assets currently make up almost 70% of the company's total liquidity, the total size of which is estimated at approximately $3 billion. Specific details about how much money was spent on Bitcoin itself and how much on securities like ETFs are not disclosed. At the same time, it is known that about $300 million is additionally allocated for options, which TMTG intends to convert into assets depending on the market situation.
The company announced its intention to create a large Bitcoin reserve back in May. Then the media holding attracted $2.44 billion in funding and outlined the goal of becoming one of the largest public holders of BTC in the United States. Trump himself owns a controlling stake in Trump Media — about 60%.
TMTG management emphasizes that the company's strategy includes further purchases of bitcoin and securities related to it. It also plans to use options to buy spot BTC if this proves profitable. All this should strengthen the financial stability of the holding and open up new opportunities for further investment in digital assets.
Devin Nunes, CEO of Trump Media, said that bitcoin will become the foundation of the company's economic independence. According to him, this will help protect against possible pressure from traditional financial institutions and will play a key role in the development of its own token, which is planned to be integrated into the Truth Social ecosystem.
Since the beginning of the year, TMTG has been actively expanding its presence in the field of digital finance. In January, the Truth.Fi division was created, which was allocated up to $250 million for investments in traditional and cryptocurrency instruments. In the spring, the media company signed an agreement with the Crypto.com exchange - together, the partners intend to launch new exchange-traded products under the Truth.Fi brand.
In the summer, TMTG submitted applications to launch two spot ETFs: the first will be fully focused on Bitcoin, the second will combine BTC and Ethereum. In July, another application was received by regulators - to create a fund that will include key crypto assets: in addition to Bitcoin and Ethereum, the list includes Solana, XRP and Cronos - a token associated with the Crypto.com partner platform.
At the time of publication, the cost of Bitcoin fluctuated around $118.2 thousand, which is 0.1% higher than the level of the previous day, but 3.9% lower than the peak recorded a week earlier.
