Zora Beats Competitors to Lead Meme Coin Launches on Base
Date: 2025-07-31 Author: Gabriel Deangelo Categories: CRYPTO PAYMENTS
Zora, a platform running on the second layer of the Ethereum Base network, has significantly increased the rate of meme coin generation and has surpassed previous industry leaders. According to information published by Coinbase CEO Conor Grogan, more tokens were created here in July than in the entire Solana ecosystem - for the first time since early 2023.
Zora has been issuing about 6,500 tokens daily, but on July 28, the platform set a record - more than 50,000 new coins in one day. For comparison: 22,554 tokens appeared on LetsBonk on the same day, while only 4,173 appeared on Pump.fun. Thus, Zora took a share of 67.7% of all launches in the Base and Solana networks, strengthening its status as a new "meme factory".
A sharp increase in activity was observed after the release of a new super app from Coinbase, which actively promotes and supports the Base ecosystem as a promising second-level solution based on Ethereum. One of the heads of the DeFi direction of the Base platform, known under the pseudonym Johnny_TVL, noted that tokens on Zora are created by real users, not bots: "This is not just autoplay - this is content from people."
At the same time, the problem of bots remains relevant, especially on Pump.fun. According to analyst Adam, among the 50 most profitable wallets on this platform, only one belongs to a person - a trader named Cupsey. The rest are run by bots that launch coins, instantly buy them up, and organize ragpools within minutes. One such algorithm earned its owner $840,000 in just three months, during which he created 17,000 tokens.
However, Zora has a different approach. Here, every social media post is automatically converted into a tradable token, and users buy such posts, betting on their virality. Although bot activity is possible on this platform, its supporters are confident that Zora promotes the emergence of original and sincere digital content. One example is the successful Visualize Value project by artist Jack Butcher.
Users also emphasize the author's creative approach: “At least Jack always finds something new,” said a community member under the nickname confugen.
Earlier, Solana Labs co-founder Anatoly Yakovenko spoke harshly about meme coins and NFTs, calling them “digital trash” - in contrast to the opinion of Jesse Pollack, who is behind the Base project.
