Visa has expanded its payment platform capabilities by adding support for new stablecoins and blockchain networks.
Date: 2025-08-01 Author: Henry Casey Categories: BUSINESS
In addition to Ethereum and Solana, the Stellar and Avalanche blockchains have now been added to the system. Visa has also started working with Circle's EURC stablecoin, which is pegged to the euro.
Rubail Birwadker, head of product development and strategic partnerships at Visa, noted that the company is building a multi-chain and multi-coin platform to meet the needs of customers around the world. With the addition of EURC in the pilot, some partners will be able to transact in both dollar and euro stablecoins.
Visa has already processed over $200 million in stablecoins, marking a major milestone for the company. However, the organization’s representatives emphasize that further scaling requires clearer regulations. The technology is currently being tested through the Visa Direct service, focusing on cross-border payments, an area where traditional systems often experience delays.
In addition, Visa is developing the Visa Tokenized Asset Platform, which will allow banks to issue and use stablecoins for programmable financial transactions. Visa CEO Ryan McInerney expressed hope for the rapid adoption of clearer and more practical rules in the United States and other countries. Recall that in July, President Donald Trump signed the GENIUS Act, the first major law regulating cryptocurrencies at the federal level in the United States.
Market experts share their observations: BitSave CEO Zakhila Suresha told Decrypt that currently only 10-20% of all stablecoin transactions are related to payments, and most are for trading and liquidity. However, he predicts that with the advent of regulation, the share of payment transactions will exceed 50% within a year.
Blockon Ventures founder Jagdish Pandya compared the current state of the stablecoin market to the beginning of the e-commerce era in the late 1990s. He emphasized that Visa's daily transaction volume, reaching $5-7 trillion, far exceeds the turnover in stablecoins, which is $20-30 billion. However, Pandya is confident that the mass adoption of digital assets will become a reality within the next decade.
It should be noted that in May, Visa invested in the British startup BVNK, which is creating infrastructure for stablecoin transactions. This confirms the company's desire to actively develop and integrate digital currencies into global financial systems.
