Cryptocurrency exchange Coinbase intends to significantly expand its product line by adding prediction markets and tokenized stocks. This was reported by Bloomberg, citing a source familiar with the company's plans. The official unveiling of the new services is scheduled for December 17, when the platform will demonstrate them to a general audience for the first time.
According to the source, the tokenized stocks will operate on Coinbase's own technology infrastructure. This means the company does not plan to use third-party solutions, but rather relies on in-house development, which could simplify the integration of new tools into the exchange's existing ecosystem. This approach also allows for better control over security and regulatory compliance.
The prediction markets that Coinbase plans to launch have been generating interest in the community for some time. Previously, X users published screenshots of the exchange's mobile app interface, which featured elements suggesting the ability to make predictions on various events. Despite this, Coinbase representatives declined to comment, limiting themselves to an invitation to join the presentation stream on December 17.
Bloomberg journalists note that the launch of these products fits into the company's broader strategy. Coinbase aims to become a universal platform that integrates access to various financial instruments—from cryptocurrencies and derivatives to new forms of digital assets—in a single app. This model allows it to attract a wider audience of traders and investors, as well as increase engagement among existing users.
Market competition has become an additional factor accelerating the development of new areas. Major industry players are increasingly diversifying their offerings, adding unconventional products and experimenting with trading formats. In this context, prediction markets and tokenized shares are seen as a way to maintain competitiveness and offer users alternative earning and risk-hedging options.
Interest in prediction markets in the crypto space continues to grow. Crypto wallet MetaMask previously announced the launch of similar functionality, integrated directly into its mobile app. This points to a new trend in which predictions are becoming part of the everyday user experience in the Web3 environment.
If Coinbase's plans are fully realized, the company will be able to strengthen its position as a multifunctional financial service. The upcoming presentation should clarify which assets and scenarios will be available to users, as well as the jurisdictions in which the new products will be launched first.