The Emphasis on Task Solving
Tromans pointed out that the key question should be, "What business problems do you want to solve?" When using a smart contract for a specific operation and utilizing tokens, the focus should shift from the token itself to the task it accomplishes. He urged for a departure from discussions about price manipulation, stating that such discussions do not align with the Web3 sector's goals.
Google Cloud's Resilience
Despite the bearish trend in the crypto market, Google Cloud continues to experience high demand from enterprises seeking to integrate blockchain technology. Over the last 12-15 months, there has been a surge in corporate interest in blockchain due to its ability to provide transparency, accelerate transaction speed, and reduce costs.
Tromans noted that the greatest interest in blockchain technology comes from companies in the TradFi sector, where it is used to address financial and accounting challenges. Google Cloud's clients are also keen to integrate blockchain-based solutions for digital identity verification and supply chain transparency.
Challenges to Mass Adoption
However, Tromans expressed uncertainty about blockchain achieving widespread adoption, highlighting the need to improve user interaction. For instance, Web3 developers must create user-friendly solutions to help users recover lost private keys.
"When blockchain solves payment issues, reduces gaming costs, encourages artists to create more while earning for their work, all without requiring users to understand how the technology works, that's what matters for widespread blockchain adoption. When Web3 becomes mainstream, we won't even call it Web3 anymore. We'll just call it the Internet again," Tromans commented.
Last year, Google Cloud became a validator on the Solana blockchain, and in February, the service expanded its presence on the Tezos network, offering its infrastructure to Web3 project developers.