Telegram, one of the leading messaging platforms, has made it possible for users to purchase advertising in channels using Toncoin (TON). This new feature will allow owners of public channels with more than 1,000 subscribers to earn 50% of the revenue the company receives from advertising on their blogs.
Growth of the TON rate and choice of blockchain
The message about allowing the purchase of advertising for Toncoin is accompanied by an increase in the TON rate by more than 2% over the last 24 hours. This growth reflects interest in the new feature in Telegram. The company also announced that the ad rewards withdrawal service will be available on the Fragment exchange in the coming weeks. The company's management justifies the choice of the TON blockchain by low fees, high transaction speeds and its ability to process a record number of transactions per second.