Adidas and Stepn Partnership: A New Stage in Crypto Innovation

Date: 2024-04-16 Author: Gabriel Deangelo Categories: BUSINESS
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Cryptocurrency startup Stepn announced the conclusion of a strategic partnership with the world leader in the field of sportswear and footwear - Adidas Corporation. This event is marked by the release of a large-scale NFT collection of 1,000 unique tokens, available for trading from April 17th.

New Horizons for Crypto Innovation

Stepn have expressed their intention to continue to expand their collaboration with Adidas, planning to release not only NFTs, but also physical wearable items. This is the first step in the development of a joint partnership, meaning new prospects for crypto innovation in the field of sports and fitness.

Foundation for Success: Stepn App

Stepn, a popular crypto app that rewards users for physical activity, continues to grow its audience, estimated at 5 million people. Their model of incentivizing activity through cryptocurrency continues to attract attention and popularize the concept of earning money from physical activity.

Large-scale Airdrop Promotion and the Future of Financial Instruments

Stepn ran a successful airdrop event that distributed 100 million FSL points worth a total of $30 million. These events open new horizons for cryptocurrency innovation in sports and finance. Pending ratification of the launch of industry funds on Ethereum by Hong Kong regulators, investors are watching developments, anticipating new financial instruments and progress in the field of cryptocurrency ETFs.
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